Free 2 weeks trial for 8 customers who want to make a multilingual website
15 April 2010
This morning, I've enabled 8 new multilingual websites on 2 weeks trials. These 8 new websites are from customers who would like to use my multilingual website builder to manage their website.
Why offer free trials?
It is important to let customers sample a product before they buy it, especially when it comes to multilingual websites.
I am competing with a number of other multilingual website builders and I think it's only fair to offer a free trial to customers who have tried to make a multilingual website with my website builder.
Is 2 weeks the right length of time for a free trial?
Although some of my competitors offer longer trials, I don't think it takes very long to decide whether a multilingual website builder is right. That's why I have offered a short rather than a long trial.
Should a free trial include a domain name and an e-mail account?
Domain names and e-mail accounts can't ever be free, as they require an initial setup which costs money. Some of my competitors do offer "free" domain names but they then charge their customers for something else. My free trials are completely free and without any obligation.
If you liked this blog post, you may want to subscribe to my news feed in your RSS reader.
